Selling on Amazon with your US LLC: guide for international sellers
600 billion dollars of gross sales (2024 data). A US LLC gives you full access to the Amazon Seller ecosystem. Here is everything about FBA, FBM, Brand Registry and payment routing.
Amazon US moved more than 600 billion dollars in gross sales in its latest fiscal year, and 100% of those payouts run through a provider that asks for an EIN and a US bank account before sending you a single dollar.
Amazon is the world's largest marketplace. A US LLC can give an international seller a cleaner operating base when the account, tax profile, banking file and documentation all tell the same story.
Why a US LLC for Amazon?
Selling on Amazon US (amazon.com) as an individual or foreign company creates unnecessary complications. With a US LLC:
Full platform access:
- Amazon Seller Central account without country restrictions
- Access to all Amazon advertising tools (Sponsored Products, Brands, Display)
- Eligibility for Amazon Lending
- Access to FBA (Fulfillment by Amazon) without issues
- Brand Registry available for trademark holders
Payment simplicity:
- Amazon pays directly to your Mercury account in USD
- No currency conversion at Amazon's unfavorable rates
- Payments every 14 days once account is established
Tax and compliance:
- Clear business structure for sales tax collection
- Professional invoicing for B2B sales
- Better treatment for Amazon's verification processes
Getting started: the process
1. Form your LLC (handled by Exentax)
2. Open Mercury account (coordinated by Exentax)
3. Create Amazon Seller Central account:
- Individual plan ($0/month, $0.99/item fee) or Professional plan ($39.99/month, no per-item fee)
- Professional plan is required for FBA and most advertising features
- Verification requires LLC documents and personal ID
4. Register for sales tax:
- Use TaxJar or Avalara to manage sales tax collection
- Connect to Amazon's automatic tax collection where available
5. List your products
FBA vs. FBM: which is right for you?
FBA (Fulfillment by Amazon):
- Amazon stores your inventory in their warehouses
- They pick, pack, and ship orders
- Customer service handled by Amazon for shipping issues
- Prime eligibility — huge conversion boost
- Fees: storage + fulfillment per unit
FBM (Fulfilled by Merchant):
- You handle warehousing and shipping
- Lower fees but more work
- Good for large, heavy items where FBA fees are prohibitive
- Control over packaging and shipping experience
Sales tax on Amazon
Amazon collects and remits sales tax for most states automatically ("Marketplace Facilitator" laws). For states where Amazon doesn't handle this, you may have obligations. Services like TaxJar (monthly fee) integrate with Amazon and handle this automatically.
For digital product sellers: the MoR alternative
If you sell digital products (ebooks, courses, software) on Amazon or your own website, consider using DoDo Payments as a Merchant of Record for your own storefront. DoDo handles global VAT/GST/sales tax automatically, so you can sell directly to consumers without the Amazon marketplace fees (which can be 15-30% for some categories).
Beyond Amazon: multi-channel e-commerce
Your LLC enables selling on multiple platforms simultaneously:
- Amazon: the biggest marketplace
- Shopify with Stripe US. your own store, full control
- Etsy: for handmade, vintage, and craft items
- eBay: for general commerce
- Walmart Marketplace: growing competitor to Amazon
Financial infrastructure for Amazon sellers
| Tool | Function | Why it matters |
|---|---|---|
| Mercury | Banking layer by profile | Receives Amazon payouts, clean USD statements and fee table reviewed before payouts |
| Slash | Treasury | Yield on cash reserves between inventory purchases |
| Wise Business | Currency conversion | Pay international suppliers at real rates |
| Stripe | Own website sales | Sell on your own site alongside Amazon |
| Relay | Sub-accounts | Organize by marketplace/channel (20 free accounts) |
Inventory financing
As your Amazon business grows, you may need inventory financing. With a US LLC and established banking history on Mercury:
- Amazon Lending becomes available (based on your selling history)
- Various third-party inventory financing options become accessible
- Your LLC's financial track record builds credibility with lenders
Amazon FBA: the complete LLC setup
If you're selling on Amazon through Fulfillment by Amazon (FBA), here's the specific setup:
| Step | Detail | Timeline |
|---|---|---|
| 1. Form LLC | New Mexico or Wyoming | 1-3 days |
| 2. Obtain EIN | <a href="https://www.irs.gov" target="_blank" rel="noopener">IRS</a> Form SS-4 | 4-8 weeks |
| 3. Apply for ITIN | Required for Amazon Seller Central | 7-11 weeks |
| 4. Open Mercury | Primary business banking | 1-5 days |
| 5. Register on Amazon | Seller Central with LLC details | Same day |
| 6. Configure sales tax | Nexus analysis per state | Varies |
| 7. Set up Stripe | Alternative payment processing | 1-2 days |
| 8. Configure Wise | International supplier payments | 1-2 days |
Sales tax nexus: the critical consideration
When you use Amazon FBA, your inventory is stored in Amazon warehouses across multiple US states. This can create sales tax nexus: meaning you may be required to collect and remit sales tax in those states. This is different from income tax (which depends on ECI, sourcing and documentation for non-residents).
| State | Sales tax rate | FBA warehouse present? | Collection required? |
|---|---|---|---|
| California | 7.25% base | Yes (major hub) | If nexus exists |
| New York | 4% base | Yes | If nexus exists |
| Florida | 6% | Yes | If nexus exists |
| Washington | 6.5% | Yes | Marketplace facilitator rules may apply |
Good news: Amazon collects and remits sales tax on behalf of sellers in most states under marketplace facilitator laws. But you should still track nexus and may need sales tax registrations in some states.
Shopify + LLC: the direct-to-consumer path
For DTC brands, the LLC + Shopify combination is powerful:
- Shopify Payments → powered by Stripe US (2.9% + $0.30)
- Revenue deposited → directly to Mercury
- Supplier payments → via the validated USD rail in Mercury or Wise for international suppliers, checking fees, FX and recipient-bank charges before sending
- Shipping → integrated with ShipStation or Shippo
- Sales tax → managed through TaxJar or Avalara
Product sourcing through your LLC
When sourcing products internationally (from China, India, Vietnam), your LLC provides advantages:
| Advantage | How it works |
|---|---|
| Alibaba credibility | US LLC + Mercury banking = supplier confidence |
| Trade terms | US entities get better payment terms (Net 30, T/T) |
| Currency management | Pay suppliers in USD through the chosen rail with fee, FX and recipient-bank checks |
| Import documentation | LLC provides proper entity for customs declarations |
| Sample orders | Business entity facilitates sample shipping to forwarding addresses |
Payment flow for e-commerce sourcing:
- Revenue → Amazon/Shopify → Mercury checking
- Supplier payments → Mercury wire (domestic) or Wise (international at mid-market rate)
- Amazon fees → Deducted automatically by Amazon
- Operating expenses → Mercury checking
- Owner's Draw → Mercury → Wise → personal bank
E-commerce vs. services: key LLC differences
| Factor | Service-based LLC | E-commerce LLC |
|---|---|---|
| Revenue source | Client invoices | Platform sales |
| Sales tax | Generally not applicable | May apply (marketplace facilitator) |
| ITIN needed? | Usually no | Yes (for Amazon) |
| Inventory management | No | Yes (FBA or self-fulfilled) |
| Return handling | N/A | Required |
| Customs/import | N/A | May apply |
| Average setup time | 2-3 weeks | 4-8 weeks (ITIN adds time) |
Amazon account types and LLC requirements
| Account type | Requirements | Monthly fee | Best for |
|---|---|---|---|
| Individual | No LLC needed | $0.99/item sold | Testing, < 40 items/month |
| Professional | LLC + EIN + ITIN | $39.99/month | Serious sellers, > 40 items/month |
| Brand Registry | LLC + trademark | $39.99/month | Brand owners, A+ Content access |
| Amazon Handmade | LLC + artisan verification | $0 | Handcrafted products |
| Amazon Business | LLC + EIN | $39.99/month | B2B selling |
Dropshipping through your LLC
For dropshipping businesses, the LLC provides critical advantages:
- Stripe/Shopify Payments: process cards from your own store
- Mercury: manage supplier payments in USD with reconciled statements and current fee checks
- Wise: pay international suppliers (China, India) at real exchange rates
- Professional invoicing: legitimate US business entity for supplier negotiations
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To keep going on this thread, <a href="/en/blog/routing-9-digits-swift-iban-when-to-use-each">IBAN, SWIFT and routing numbers: understanding international banking codes</a> and <a href="/en/blog/scale-your-digital-business-cleanly-with-a-us-llc">How to scale your digital business with a US LLC</a> fill in nuances this guide only touched on.
Separate marketplace proceeds from operating cash
For ecommerce, account choice depends on marketplace, payment processor, suppliers and currency; the banking architecture must separate collections, purchases and reserves:
- Mercury: for Amazon sellers, its value depends on payout flow, supplier payments, reserves, chargebacks and whether the account can be documented during marketplace or bank review.
For an ecommerce operator, the decision is not only whether an LLC can sell online. The real review is whether Amazon, payment processors, suppliers, inventory flows and tax residence all tell the same story before volume starts exposing weak documentation.
Banking, tax and evidence criteria
Fintech and CRS information evolves; here is the current state:
- Amazon and ecommerce need banking that can absorb volume. Marketplace payouts, refunds, ads, supplier payments and inventory purchases should not share a vague personal trail.
- Separate the payout account from the working reserve. Ecommerce cash flow can look profitable while inventory and advertising are consuming liquidity. A second business layer helps avoid spending tax or supplier money by accident.
- Provider reviews should be expected. A seller may be asked for invoices, supplier contracts, website, source of funds or proof of activity. Those documents should already match the LLC file.
- Exentax designs the stack around fulfilment reality. Amazon FBA, 3PL, dropshipping, digital products and hybrid ecommerce each create different banking and compliance needs.